Here’s the translation to American English:
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A new startup from Barcelona, BOKTON, has revolutionized the way book lovers can enjoy their reads by launching an app that generates personalized Spotify playlists inspired by literary works. For a fee of €1.99, readers can receive a musical selection that reflects the atmosphere, themes, and emotions of the book they are reading in just a few minutes.
The idea behind BOKTON is to turn artificial intelligence into a cultural tool that enhances the reading experience. “We believe that every book has a hidden soundtrack. Our mission is to discover it and make it accessible to readers,” says Óscar Nogueras, the company’s founder. This initiative is capturing the attention of readers and book clubs, offering a new way to experience literature.
With over 2.2 billion regular readers worldwide and more than 600 million monthly active users on Spotify, the combination of both segments creates a unique opportunity to enrich literary experiences with specially curated music. BOKTON employs principles of neuroscience that demonstrate how music can enhance memory and emotions, transforming reading into a multisensory experience. Thus, a playlist can evoke the tension of a thriller, the melancholy of a romance novel, or the magic of a fantasy tale.
BOKTON has also launched the Bok Club, a Telegram community for book clubs and book enthusiasts, where members can share experiences, receive exclusive playlists, and collaborate with authors. This approach promotes reading as a collective and accessible experience.
Despite being a recent startup, BOKTON is already expanding its presence and maintaining collaborations with book clubs in Spain and the UK that enjoy personalized playlists for their meetings. With an international vision and an innovative approach, BOKTON aims to become a cultural reference at the intersection of literature and music.
Referrer: MiMub in Spanish