Here’s the translation to American English:
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The City Council of La Jonquera has taken a significant step toward revitalizing the Portús neighborhood by initially approving the project to create an Urban Economic Promotion Area (APEU). This effort aims to transform the area into an attractive and dynamic commercial hub, strengthening the competitiveness of local businesses. The initiative is backed by the Portús Merchants Association, which seeks to modernize the border space through efficient management in collaboration between the public and private sectors.
Under the new brand “El Portús Shopping Village,” the APEU intends to implement various measures to improve the quality of the commercial environment. This includes optimizing public spaces, enhancing cleanliness and safety, as well as improving accessibility and promoting commercial and tourism activities. These actions are expected to not only modernize the neighborhood but also make it an appealing destination for visitors.
According to the Catalan regulations governing these public-private collaborations, the project includes an informative process that will facilitate the active participation of all stakeholders involved. In the coming weeks, an open information session will be held, where the Action Plan will be detailed. Subsequently, business owners in the area will participate in a binding vote, which will be crucial for the final approval and implementation of the APEU.
The concept of an APEU refers to a specific area where joint actions among merchants, entrepreneurs, and other economic actors are encouraged to stimulate commercial activity. This collaborative management model allows for strategic planning and more effective coordination, resulting in a more attractive and competitive commercial environment for everyone.
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Source: MiMub in Spanish