Sure! Here’s the translated text in American English:
—
Samsung Electronics has announced the expansion of its mobile cloud gaming platform to the European market, providing players with the opportunity to instantly access a wide range of titles on their Galaxy devices without the need for downloads or installations. This beta rollout phase has begun in the UK and Germany, introducing a growing catalog of premium mobile games and facilitating the integration of new players into the gaming world.
Seline Sangsook Han, executive vice president of Samsung’s services business team, emphasized that the cloud gaming platform, launched last year in North America, has quickly gained popularity among the company’s partners, allowing them to reach millions of Galaxy device owners. With cloud-focused features providing instant access and more effective discovery tools, Samsung is helping developers connect with new audiences and enhance user retention.
The Samsung Mobile Gaming Hub is also being redesigned to become the primary destination for gaming on Galaxy devices. By the end of this year, players can expect innovations that will make the Hub more intuitive, social, and connected, as well as offering new ways to explore games across various genres.
Furthermore, the cloud gaming platform is collaborating with Moloco, a company that uses artificial intelligence to help mobile game advertisers achieve consistent results through its Moloco Ads platform. This partnership aims to attract high-quality users to Samsung’s cloud gaming service, maximizing both advertising return on investment and user engagement.
SpinX Games has conducted user acquisition campaigns on Samsung’s cloud gaming platform, achieving an advertising return on investment that doubles that obtained in similar campaigns. Cameron Zhang, CEO of SpinX Games, highlighted how the platform’s instant access allows players to jump into the action with just one touch.
These initiatives have emerged in a context where Samsung has introduced a new 80/20 revenue-sharing model for games on the Galaxy Store, designed to return more resources to developers and publishers, thereby incentivizing new partners to join Samsung Galaxy’s expanding ecosystem.
The redesign of the Mobile Gaming Hub promises to deliver a more connected and personalized experience, with advanced tools and new ways to interact with gaming communities. A full presentation of these enhancements is anticipated later this year, showcasing a more unified approach for all mobile gaming enthusiasts.
—
Let me know if you need anything else!
via: MiMub in Spanish