Here’s the translation to American English:
Between September 15 and 19, Wondercool’s offices, located in the Torre Emperador in Madrid, became the meeting point for an important workshop of the company’s international research and development (R&D) team. Led by Carlos Manzanares, CEO and a key figure since the project’s inception a decade ago, the event brought together engineers from South Korea and Germany to discuss advancements that will shape the company’s future.
During these days, innovations that Wondercool plans to launch for 2026 and 2027 were highlighted. The company is exploring new methodologies for cooling, preserving, and serving products, seeking to redefine the cold experience in the hospitality sector. Manzanares recalled that in the previous meeting, Wondercool made significant progress by adapting cryogenic technology, originally from the medical field, for the hospitality industry. This development has allowed beer to be maintained in a liquid state stably, even at temperatures below its freezing point, thereby transforming the way refrigeration is understood in this sector and solidifying the company as a leader in applying science to hospitality machinery.
The recent meeting was crucial in shaping the formats and technologies the R&D team has been developing in recent years. “We want to change the cold paradigm. Our commitment is to offer real solutions that directly benefit the hospitality operator,” emphasized Manzanares during the inauguration of the event.
In addition to the technical objectives, the event served to strengthen the cohesion of the team, which operates in a coordinated manner internationally. This collaborative effort is part of a new phase in the company’s global innovation strategy, focused on improving efficiency and profitability in the hospitality sector.
With a future full of innovative launches and a clear purpose to revolutionize the cold sector as it is known today, Wondercool keeps the anticipation around what the next cold revolution will look like.
via: MiMub in Spanish