The leading company in the field of monitoring and improving digital reputation, 202 Digital Reputation, has announced the launch of its new tool, 202 Reputation Intelligence. This innovation is designed for real-time monitoring of brand reputation, meeting two essential needs for companies: gaining a deep understanding of their reputation status and enjoying continuous updates with intelligent analysis of what is being posted on the internet and social media.
202 Reputation Intelligence offers its users an interactive control panel that provides a comprehensive view of relevant reputation parameters. This tool is constantly updated and is able to cover several fundamental aspects. Among them, digital footprint, which allows monitoring all mentions on the internet, and review platforms, which analyze reviews and comments based on the sector and specific client requirements. It also incorporates online listening functions to observe real-time conversations and mentions on social media, and digital identity, which evaluates how the brand is presented and perceived in the digital environment.
Although the control panel operates automatically and in real-time, 202 Digital Reputation emphasizes the importance of customizing the service for each client, as each company has its own specificities. The experience of the company’s team of experts is key, managing and adjusting the active panels to ensure their accuracy and reliability.
The combination of human expertise with advanced artificial intelligence and machine learning tools in 202 Reputation Intelligence positions this tool as an optimal service. This advancement has the potential to transform both the concept and treatment of digital reputation by providing a detailed and qualitative assessment of any brand’s status. Additionally, it helps clients identify areas for improvement and quickly detect potential crises.
In a context where social media has a significant impact on opinion formation, quick responsiveness is crucial to minimize any reputational damage. The technology developed by 202 Digital Reputation represents a significant advancement in this sector, aimed at meeting this need and offering efficient and simple solutions for the client.
via: MiMub in Spanish
