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The Andemen business group, based in Valencia and with nearly 20 years of experience connecting international brands, has launched its new initiative: Selection by Andemen. This platform, focused on interior design and construction, aims to provide access to a carefully curated selection of high-quality design products.
Selection by Andemen seeks to establish a link between renowned manufacturers and industry professionals, such as large retailers, architectural firms, and real estate developers, as well as contract projects. A key element of this proposal is its showroom, Selectplace, located in Madrid, designed to showcase product collections to the most significant industry players.
Delia Villusto, COO of Andemen, emphasizes the importance of Selectplace as a space for finalizing business agreements, where manufacturers can make direct connections with large-scale projects and distribution channels in both Spain and Europe.
The platform stands out for its selective approach, limiting its offerings to products that excel in aesthetics, technology, and functionality. From smart faucet solutions to porcelain coverings, as well as lighting and furniture, Selection by Andemen focuses on providing the best of each category rather than attempting to cover everything.
Additionally, this initiative includes a digital catalog accompanied by advisory and after-sales services, thereby facilitating the selection, purchase, and installation process for industry professionals. This approach aims to meet the growing demand for comprehensive solutions that prioritize design and quality.
With over 18 years of experience, Andemen has established itself as an international holding company that connects brands and projects, designing global strategies and digital platforms for construction and interior design. In recent years, it has represented major brands such as ARKLAM, IDYLIUM, and ASCALE in strategic markets like China and the United States. Now, the company is entering a new phase focused on Europe, aiming to offer a differentiated and efficient proposal for the sector.
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Referrer: MiMub in Spanish
