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Vinyl flooring is increasingly important in both residential and commercial projects. Today, it has become one of the most dynamic and fastest-growing segments in the flooring market in the U.S., and growth is expected to be 6.4% annually until 2031.
According to Laura Tomás, Marketing Manager at Gabarró Hermanos, the leading national distributor of sawn wood, hardwood, bamboo, technology flooring, boards, and acrylic stone: “The vinyl/SPC flooring market has established itself as a leading trend for 2025, and its popularity continues to rise. This sector is clearly focused on innovation and offers quality products with excellent aesthetic, functional, and sustainability features.”
Market Positioning in the U.S.
The vinyl/SPC flooring sector has successfully overcome the previous perception of being a low-cost or low-quality material.
“Currently, it is regarded as a high-end solution within the flooring market, even competing with laminate floors and some hardwood floors for its robustness and aesthetic appeal,” adds Tomás.
Its versatility makes it suitable for a wide range of applications:
- Residential: Ideal for renovations or new construction, especially in high-traffic areas and wet spaces like kitchens and bathrooms.
- Commercial: Highly demanded in stores, offices, restaurants, and commercial spaces due to its durability and ease of maintenance in high-traffic areas.
- Industrial: Also making inroads in certain industrial environments due to its resistance.
Key Advantages
The success of vinyl/SPC flooring is due to its distinctive properties and advantages, making it an attractive option for both consumers and professionals:
- Composition and Structure: Unlike other vinyl floors, SPC is made from a mixture of limestone powder and PVC stabilizers. This gives it an extremely dense and rigid core, which is its main differentiator.
- Exceptional Resistance:
- To wear and moisture: Its composition makes it highly resistant to wear, impacts, and especially water. This makes it an ideal choice for high-moisture areas like bathrooms and kitchens, and even for commercial spaces with heavy traffic.
- To temperature changes: Its rigid core minimizes the expansion and contraction of the material due to temperature fluctuations, making it more stable than other vinyl and laminate options.
- Durability: Offers a long lifespan, maintaining its impeccable appearance for years.
- Easy Installation: Most vinyl/SPC flooring uses a click system, making installation significantly easier, even over slightly uneven surfaces. This reduces both time and labor costs.
- Realistic Finishes: Technological advancements allow SPC floors to closely mimic the texture and appearance of natural materials such as wood (with prominent grains and knots) or stone, offering a very attractive and sophisticated aesthetic.
- Low Maintenance: Very easy to clean and maintain, resistant to scratches and stains.
- Sustainability: While PVC is a component, the trend is toward developing SPC solutions with more sustainable materials and eco-friendly manufacturing processes, as well as antibacterial technologies.
Gabarró exclusively distributes the vinyl/SPC flooring brand Adore in Spain. Its latest range is the Imperial collection. A solution suitable for residential use and perfect for flooring the most demanding commercial spaces.
The Imperial range from Adore is designed to withstand wear, merging style and durability. Its variety of designs, textures, and formats offers versatile options that can adapt to any decorative style, from classic woods to fully contemporary finishes. Additionally, its uncomplicated installation and ease of maintenance make it a perfect choice for any type of space.
All references in this range are 100% moisture-resistant and fire-retardant Bfl-s1 and feature high resistance to scratches and impacts, making them ideal for decorating professional spaces that require strict compliance with the material used, such as offices, commercial premises, restaurants, cafés, hotels, educational institutions, libraries, banks, etc.
Its material, fully recyclable and free of volatile substance emissions, is ideal for the commercial sector, and its technical and design qualities make it highly recommended for areas requiring a balanced combination of comfort, safety, and aesthetics.
The Imperial Light range stands out for its elegance in synchronized pore finishes, which imitate natural wood using neutral and warm tones, designed to create cozy and timeless spaces. Marketed in planks of 1220 x 228 x 5.5mm, its Click installation system speeds up the placement process, ensuring an efficient and hassle-free result.
The Imperial Dryback range, marketed in planks of 1230 x 192 x 2.5mm, features a dry installation system that involves using a dispersion adhesive to fix the floor to the subfloor, providing a solid and durable bond with great strength and firmness.
Specific Trends for Vinyl/SPC Flooring This Season
According to Tomás: “Among the general trends in the sector, warm and earthy tones, finishes that imitate natural woods, and large format designs are gaining popularity to create more spacious and continuous environments.”
The fact that they are sustainable flooring with excellent antibacterial properties is also a significant factor for professionals when choosing building materials.
