Here’s the translation to American English:
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BC Brothers, formerly known as BetBrothers, has unveiled its recent rebranding, with a new strategic direction aimed at strengthening its presence in the iGaming sector. With the introduction of CasinoBros, the company aims to provide educational content, unbiased reviews, and analyses of online casinos, thereby consolidating its multi-vertical approach.
This change entails not just a new name but a restructuring that promises to elevate the quality of the offered content. According to Borja Imbergamo, director of BC Brothers, this transition is a step towards a clearer and more specialized vision. “CasinoBros is born with the same principles that led to BetBrothers’ success: a rigorous editorial mindset and a commitment to transparency,” stated Imbergamo.
The growth of BC Brothers has been remarkable, and the separation of its operations into BetBrothers and CasinoBros aims to provide a more specialized focus while always maintaining a unified vision that prioritizes quality and trust in online gaming. The new brand has already established itself in several regulated markets and plans to expand its reach. Its editorial team, with extensive industry experience, will adapt the content to the particularities of each market.
BC Brothers reinforces its commitment to operate only in regulated markets, maximize user experience, and foster the creation of trusted brands. The company has ambitious plans to enhance its services and broaden its presence, with the goal of establishing itself as a benchmark for information and trust within the regulated iGaming sector.
Imbergamo concluded by stating that the goal is to transcend being just a review portal. “We want to build lasting, user-focused brands, ensuring that our players have access to betting sites they can trust.” With over 25 years of experience in the industry, BC Brothers focuses on providing reliable information about sports betting and casinos in more than 20 countries, always promoting responsible gaming.
Referrer: MiMub in Spanish
