Samsung Electronics is gearing up to redefine mobile artificial intelligence (AI) experiences during the Mobile World Congress 2025, which will take place at Fira Gran Via, Barcelona, from March 3 to 6. The company will showcase its evolution in AI technologies and software solutions, enabling network operators to fully unlock the benefits offered by the technology.
Samsung’s vision of providing a true AI companion will be evident at the event, from the new Galaxy S25 series to the Galaxy A series, as well as their first extended reality viewer, Project Moohan. Visitors will have the opportunity to explore an exclusive preview of the Galaxy S25 Edge, the thinnest device in the S series. They will also experience how AI is transforming aspects of life in health and home, setting new standards for a connected and intelligent life, backed by the company’s promise to provide unbreakable security and privacy.
The Galaxy S25 series is presented as the flagship in the mobile phone AI revolution, transforming the way people perform daily tasks, create content, and entertain themselves. This new series not only includes advances in artificial intelligence, but also provides cutting-edge camera capabilities and exceptional performance. During the event, attendees will see how the Galaxy S25 becomes an indispensable companion for daily life.
Among the innovations that will be presented is the “circle” search feature with Google, which allows for URL recognition and website visits with a simple gesture. Gemini Live will also be showcased, an option that uses natural conversation for brainstorming, learning, and essays, providing real-time answers. Additionally, advanced content creation and gaming capabilities will be exhibited, thanks to Samsung’s collaboration with Qualcomm on the Snapdragon 8 Elite chip.
Samsung will also launch the new Galaxy A series, which includes the A56 5G, A36 5G, and A26 5G models. This series integrates tools designed for creators, such as the popular Object Eraser, and promises to deliver reliable performance and long-term value, backed by six OS updates and six years of security updates.
The event will allow attendees to discover how Samsung is enhancing everyday life through connected experiences in the health field, including energy scores and wellness tips. The company will showcase new AI capabilities for safely and conveniently managing the home, all under the protection of Knox Matrix, their security platform.
Furthermore, as part of their efforts to advance next-generation networks, Samsung will present their vRAN solution and CognitiV network operations suite, demonstrating how automation can optimize energy efficiency in networks. They will also highlight their collaboration with Hyundai to test the first-of-its-kind private 5G network, focused on improving battery life and energy efficiency of IoT devices.
Samsung’s AI innovations, which can be explored at their stand at the MWC, promise to take the user experience to a completely new level, paving the way for a future where artificial intelligence and connectivity seamlessly integrate into our daily lives.
via: MiMub in Spanish