Garden Hotels: Innovative Leader in Circular Economy Strategy

Garden Hotels, a renowned hotel chain based in Mallorca, has marked a milestone in the Spanish tourism sector by becoming the first company to renew the Circular Economy Strategy certificate awarded by AENOR. This distinction, which Garden Hotels had initially obtained in 2021, reaffirms its commitment to sustainability and its leadership in adopting more responsible economic practices within the hotel industry.

The renewal of this certificate solidifies Garden Hotels as a leader in a sector facing increasing demands for sustainability. The company has demonstrated its ability to successfully implement circular economy models, generating economic and environmental benefits. This innovative approach has positioned the chain at the forefront not only nationally, but also internationally, standing out for its long-term commitment to sustainability.

The AENOR certificate thoroughly evaluates business management under principles of continuous improvement and circular economy. Garden Hotels has been recognized for its ability to identify priorities and align its strategic actions with these principles, emphasizing a tangible commitment to sustainability by the chain.

During the certification ceremony, Magda Ramis, vice president of Garden Hotels, stated: “Being the first hotel chain in Spain to achieve this renewal not only fills us with pride, but reinforces our mission to actively contribute the group’s experience in transforming the tourism sector. This achievement is a confirmation that we are leading the way towards a more sustainable future for the industry, and drives us to continue innovating.”

With this renewal, Garden Hotels strengthens its position as a leader in environmental experience and circular economy for other companies in the sector worldwide. The company proves that successfully integrating these principles into business management is possible, contributing to more environmentally friendly tourism.

Salvador Ibáñez, director of AENOR in the Balearic Islands, Valencian Community, and Murcia, commented that the renewal of this certification “demonstrates Garden Hotels’ continued commitment to environmental sustainability. The integration of circular economy as an essential aspect of Garden Hotels’ corporate strategy results in a set of best practices that contribute to changing the Balearic tourism model, becoming the best example for all stakeholders.”

via: MiMub in Spanish

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