Nobacpro has introduced an innovative laundry detergent strip to the market, designed to revolutionize the way we do laundry. This product, presented as a more economical, sustainable, and efficient alternative to conventional detergents, was highlighted at the 2025 MARCA Fair in Bologna, where it received the award for the best product in innovation and sustainability, emphasizing its commitment to environmental care.
The company, based in Catalonia and part of the Multitrade S.A. Group, has diversified its production line by venturing into the laundry detergents and household cleaning solutions sector. Their laundry detergent strips promise to transform the laundry care landscape, especially in Italy, where eco-friendly and accessible practices are being sought by consumers.
The product comes in the form of small sheets that dissolve in water, allowing for precise measurement of the necessary dose for effective washing, thus reducing waste. Each package, made from recyclable and biodegradable kraft cardboard, is sufficient for up to 40 washes, highlighting both its economic efficiency and space-saving capacity in households, making it a practical choice for daily use and travel.
Nobacpro has decided to distribute its laundry detergent strips not only through its online store and platforms like Amazon, but also in supermarkets and specialized stores, ensuring their accessibility to the general public. The products are available in two fragrances: “fresh linen” and unscented, making them suitable for families and individuals with sensitive skin.
Tests conducted by the company indicate that a 5-gram strip of their detergent can offer the same washing effectiveness as 20 grams of liquid single-dose detergent or 50 grams of conventional liquid detergent. This remarkable performance promises not only a more effective washing experience, but also considerable savings in cleaning product purchases.
In addition to its innovative format, the detergent strips contribute to waste reduction by eliminating the need for plastic bottles traditionally used for these products. Its compact design is estimated to reduce CO₂ emissions by 94% during transportation, thanks to its low weight and volume. Its biodegradable formula ensures it decomposes without leaving toxic residues, promoting a cleaner environment.
In a context where environmental awareness and demand for sustainable cleaning solutions are growing, Nobacpro is establishing itself as a leader in the sector by offering a vegan and plastic-free detergent. Their efforts have been recognized at the 2025 MARCA Fair in Bologna, validating their proposal to change the way consumers perceive laundry products.
Source: MiMub in Spanish
