Mango Home, the home decoration division of the renowned Spanish fashion brand, has made a bold move by opening several physical stores in various cities across the country. With this expansion, the company aims to bring its decoration proposal to a wider audience, allowing customers to directly experience the quality and design of its products.
The new Mango Home collection stands out for its wide variety of decorative items that combine functionality and aesthetics. Among the novelties are five Nordic-style baskets, specifically designed to elegantly organize blankets, toilet paper, and towels. These baskets, made with sustainable materials and meticulous finishes, offer a modern approach that seamlessly integrates into any environment, whether in the living room, bathroom, or bedroom.
The opening of these physical stores represents a significant change in Mango’s strategy, moving away from its previous focus on e-commerce. The company has emphasized that the in-person shopping experience allows customers to interact with the products, appreciate the details, and receive direct assistance from their staff.
The brand hopes that this initiative will not only boost sales but also strengthen its image as a reference in the interior design sector. The basket collection adds to a broader range of textiles, furniture, and accessories, all promoting a modern and functional lifestyle.
Consumers have enthusiastically embraced this new proposal, highlighting the balance between quality and price of the products, as well as the attention to contemporary trends in home decoration. With these actions, Mango Home not only aims to compete in the interior design market but also to inspire its customers to create cozy and characterful spaces. The opening of the stores solidifies as a key event in the interior design landscape in Spain.
Source: MiMub in Spanish