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Micolet, the prominent second-hand fashion platform, is reinforcing its leadership in the circular fashion sector by integrating MyCloma, a local company specialized in the buying and selling of second-hand clothing in Portugal. This collaboration is a significant step that demonstrates the commitment of both companies to a sustainable and responsible consumption model, providing Portuguese consumers with a broader and more accessible offering in the realm of circular fashion.
Since its founding, MyCloma has worked to give new life to unused clothing and promote a more sustainable future. In its five years of operation, it has created a community that trusts its services for buying and selling garments. By joining Micolet, which is known throughout Europe and operates in several countries, this community will benefit from access to a more robust and far-reaching platform.
The founding team of MyCloma has stated that their decision to join Micolet is driven by a clear objective: to make second-hand fashion the preferred choice. Micolet, in turn, has expressed its enthusiasm for welcoming MyCloma users, assuring that the transition will be as smooth as possible so customers can continue to enjoy easy access to sustainable fashion options on its new website in Portugal.
As part of the integration process, the former portal mycloma.com now redirects to www.micolet.pt, where users can register immediately to start buying and selling. Micolet has also sent personalized communication to all customers with active listings on MyCloma, explaining the steps to follow during this transition.
To make the integration more appealing, Micolet has launched a welcome promotion offering direct discounts to new users coming from MyCloma. However, the company has emphasized that this transition does not assume any prior obligations of MyCloma, so any previous transactions must be managed through that platform’s customer service.
Founded in 2015 in Bilbao, Micolet was created with the mission of providing a comprehensive solution for selling second-hand clothing, making the process accessible for users. Since its inception, it has experienced significant growth and expanded its reach to countries like France, Italy, Germany, Belgium, and Poland, adding thousands of new garments every day, and positioning itself as a modern and sustainable alternative to conventional fashion.
Referrer: MiMub in Spanish