Here’s the American English translation:
A new pricing study in the furniture sector has revealed that several local stores offer quality products at a lower cost than Ikea. This finding has surprised many consumers who traditionally associated the Swedish brand with affordable prices and appealing designs.
Price comparisons conducted at various furniture stores in different cities show that many of these local options are not only more economical but also offer comparable stylistic variety and quality. Consumer experts highlight that by choosing closer options, shoppers not only save money but also support the local economy.
On the other hand, some consumers note that the shopping experience at local stores tends to be more personalized, providing them with more direct and effective customer service. “At Ikea, it can be hard to find help when you need it,” mentions a regular customer.
Additionally, transportation and delivery are also factors to consider. Many local stores offer faster delivery options and often at no extra cost, making the choice of these establishments even more attractive.
As the trend toward local consumption gains momentum, more people are expected to reconsider where they buy their furniture, looking for not only competitive prices but also a service that values their shopping experience. In this context, the question of whether it’s really necessary to go to Ikea is starting to lose its relevance.
via: MiMub in Spanish