In a few days, the long-awaited San Mateo festivities will begin in Logroño. This year, enjoying these festivities will be easier than ever with the festival program that La Listilla has prepared to have on your mobile device at all times.
The San Mateo festivities have a history that dates back over eight centuries. What began as a religious celebration in honor of San Mateo on September 21st has evolved over time to become one of the most representative festivals of Logroño and all of La Rioja. These festivities coincide with the grape harvest, a crucial event for a wine-producing region like La Rioja, and they have managed to maintain a delicate balance between ancestral traditions and modernity, allowing both younger and older generations to find their place in the celebration year after year.
The San Mateo 2024 festivities in Logroño are known for their ability to integrate religious, popular, and cultural elements into a single event. From solemn processions and religious ceremonies to parades, concerts, and all kinds of contests, the range of activities is wide and caters to all tastes. Local groups and associations play a crucial role in organizing the most popular events, such as the wine battle or the famous communal lunches, activities that are eagerly followed by residents and tourists alike.
The San Mateo festivities are not only a deeply rooted cultural event, but they also represent an important economic driver for the city of Logroño and its surroundings. In previous editions, an average attendance of over 200,000 people has been estimated throughout the week of celebrations. This figure includes both the residents of Logroño and the numerous national and international tourists who come to experience this unique event.
The economic impact of the festivities is also significant. According to recent data from the Logroño City Council and local business associations, the festivals generate a considerable volume of business in key sectors such as hospitality, commerce, and tourism services. The city’s hotels and those in nearby towns usually reach occupancy levels close to 100%, while bars, restaurants, and cafes significantly increase their activity during this week.
Furthermore, the importance of the San Mateo festivities is not only measured in terms of direct income. The media coverage of this event and its impact on social networks and media outlets throughout the country contribute to positioning Logroño as a prominent tourist destination during this time. In this sense, the San Mateo festivities have become an ideal showcase to display the cultural, historical, and gastronomic richness of La Rioja.
This year, the San Mateo 2024 festivities in Logroño will officially begin on September 16th and extend until September 23rd. During these days, Logroño will be dressed up to host a varied program that includes music, street performances, children’s activities, sports competitions, and of course, the traditional grape harvest-related activities.
The opening ceremony, which will take place on the first day of the festivities in the Town Hall Square, will mark the start of the festive week. From there, the city will come alive with events such as the parade of floats, gastronomic tastings in different neighborhoods, and the popular Grape Treading, one of the most symbolic acts of the festival, where the city’s children take center stage by treading the grapes in honor of San Mateo.
To fully enjoy the San Mateo festivities, it is essential to have the official festival program, which details the schedules, locations, and descriptions of all planned activities. This year, La Listilla, the number 1 leisure and culture agenda in Logroño and La Rioja, will provide access to the San Mateo 2024 festival program with a dedicated space. Additionally, Calisto, the friendly puppet that collaborates with La Listilla, will explain to those users who wish how to set up this program on any mobile device as if it were an APP, making it quick and convenient to consult the festival program.
The program is an essential tool to not miss any of the most important events and to plan participation in activities that best suit personal preferences. From the most traditional events to the most innovative proposals, the program covers a wide range of activities and ensures that all attendees can enjoy a unique and personalized experience.
via: MiMub in Spanish
