Sure! Here’s the translation to American English:
—
Samsung Electronics has announced an exciting collaboration with the historic British design house Liberty, launching a collection that includes 20 of its most iconic designs available in the Samsung Art Store. This initiative allows Samsung Art TV users around the world to showcase Liberty’s elegant and timeless patterns on their screens, transforming their homes into digital art galleries.
The partnership brings together the sophistication of Samsung Art TVs with Liberty’s prestigious archive, marking the first time these designs can be enjoyed as digital artworks. Samsung’s curators worked closely with the Liberty team to select patterns suitable for large-scale digital display, highlighting a vibrant array of details and colors.
Rachael Roberts, Partnerships Manager at Samsung UK, emphasized that this project stems from a shared desire to celebrate British design in new ways. Noting the absence of other British design houses in the Samsung Art Store, the fusion of both brands represented an ideal opportunity to bring Liberty’s distinctive character to a global audience.
Founded in 1875, Liberty symbolizes creativity and craftsmanship in Britain. The brand is known for its unique prints and its history of innovation in design, spanning art, fashion, and décor. The collection, which features designs such as “Artemis,” “Enchanted Wood,” and “Jungle Trip,” reflects over a century of heritage and creativity.
Pere Bruach, Design Director at Liberty, remarked that the brand has always believed in the narrative power of design, which evolves over time. The collaboration with Samsung provides them with the opportunity to reinvent their iconic prints in a digital format, giving them a new dimension. These designs, which historically adorned silk and paper, now find their place in homes, resonating with the spirit of Liberty.
Among the standout pieces of the collection are works like “Marina’s Tea Garden,” “Fantasy Land,” and “My Grown Up Star,” each presented as a digital artwork tailored for the Samsung Art Store. This approach adds character and a touch of British charm to residential spaces.
The careful selection of these designs was not random; Bruach stated that those chosen best capture Liberty’s visual language. From nostalgic flowers of the 1930s to eclectic geometric patterns, the collection reflects the rich creative legacy of the brand. “Artemis” is considered an ideal choice for The Frame, thanks to its perfect fusion of tradition and modernity, elements that both brands value.
Roberts emphasized that Liberty’s narrative heritage makes this collaboration especially fitting, adding that her vision for the Art Store is to make art and design accessible, enriching people’s lives. With the inclusion of Liberty’s British classics, a new chapter opens in the convergence of design heritage and digital innovation. This collaboration underscores Samsung Art Store’s mission to democratize access to global art, expanding its archive to over 3,500 artworks from the world’s most renowned museums.
—
Let me know if you need anything else!
Referrer: MiMub in Spanish
