Sure! Here’s the translation into American English:
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The L’Aljub Shopping Center has reaffirmed its commitment to culture and social responsibility by once again sponsoring the International Independent Film Festival of Elche (FICIE), which celebrated its 48th edition from July 11 to 18. This prestigious cinematic event, which has established itself in the Elche landscape, has received support from L’Aljub for over ten years.
This year, L’Aljub also participated in the ‘Mostra’t’ section with an innovative project titled ‘This bag has many lives, and you live them all.’ The initiative, developed in collaboration with the Tamarit Special Education School, was recognized with the award for ‘Best Originality in Project or Social Action’ at the Publifestival 2025. The video, screened on June 15 at the Hort del Xocolater, highlights the importance of inclusion, sustainability, and creativity.
The project’s genesis is based on a canvas of over 700 m² that covered an empty space in the shopping center. Instead of discarding this material, L’Aljub decided to transform it with the students of the Tamarit School, resulting in 1,200 exclusive bags, each with a unique story that promotes a strong message about sustainability and reuse.
During the festival’s closing gala, L’Aljub played a prominent role by presenting the award for Best International Short Film, which came with a prize of 2,000 euros and a Dama Trophy. Additionally, the shopping center’s giant screen showcased the FICIE program, reminding visitors of the significance of this event in the municipality’s cinematic landscape.
L’Aljub’s participation in the festival is part of the ‘Destination 2030’ initiative, which aims to align its actions with the UN Sustainable Development Goals. This strategy focuses on quality education, reducing inequalities, and promoting responsible consumption and climate action. It falls within the “Caring for Communities” program, driven by CBRE’s Property Management area, which aims to maximize the value of real estate assets while making a positive impact on the communities where it operates.
With over 700 assets under management in Spain and Portugal, CBRE has positioned itself as a leader in property management, focusing on creating initiatives that benefit the community and promote sustainable practices.
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Source: MiMub in Spanish
