Here’s the translation into American English:
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In the current context of digitalization in the HORECA sector, QR codes have evolved from being simple tools to becoming key solutions for restaurants, hotels, and rural accommodations. Sibaritat, a company specialized in designing customized displays, has implemented dynamic QR codes in numerous establishments across Spain, facilitating immediate adaptation to customer needs without the constant need to print new materials.
Dynamic QR codes offer remarkable versatility, as they allow business owners to modify the content to which the codes redirect without needing to change their physical appearance. This means that entrepreneurs can direct customers today to the daily menu, tomorrow to a video of the chef, and so on, all with a single click from a mobile device.
This technology is not limited to merely displaying a digital menu. Among its many applications, it stands out for the ability to alter the menu based on the time of day, access specific promotions, redirect to online reviews, launch surveys, open direct communication channels, or even provide useful guides for rural accommodations. According to Sibaritat, “the key is to offer customers a smoother and more connected experience; it’s not just technology; it’s smart hospitality.”
The physical support on which the code is presented also plays an essential role. Sibaritat is committed to creating customized wooden displays that aesthetically match the style of each establishment. A dynamic code needs a durable and attractive support to fully integrate into the customer experience.
Moreover, dynamic QR codes represent an affordable, sustainable, and scalable solution, as they don’t require technical installations or additional hardware. By simply registering on an appropriate platform, owners can create the code and manage it from an accessible dashboard on any device. The company highlights that it’s possible to change the content in just 30 seconds, without needing to touch the physical support.
Sibaritat is not only dedicated to providing technology but also offers advice on which management platform to use and how to effectively implement these resources in each type of business. The growing acceptance of these codes among customers reflects their effectiveness and utility in the current context, solidifying their fundamental role in modernizing the sector.
via: MiMub in Spanish
