Sure! Here’s the translation into American English:
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The company Young Promotion is celebrating its 30th anniversary, solidifying its position as one of the leaders in airport marketing and Travel Retail in Europe. Over three decades, it has built a strong reputation based on its deep understanding of the airport channel and its ability to connect brands with travelers through relevant and memorable experiences.
Since its founding, Young Promotion has aimed to transform the airport into a dynamic space for connecting brands and people. Over the years, it has developed projects in major European hubs, including Adolfo Suárez Madrid-Barajas Airport, Josep Tarradellas Barcelona-El Prat Airport, as well as Frankfurt, Paris-Charles de Gaulle, and Milan-Malpensa airports. This strong presence has enabled collaboration with large international groups and local brands.
Begoña Romero, the director of the Spain branch, emphasizes: “We are experts in airports and in how to transform the travel experience into an opportunity for brands, retailers, and airport operators.” Young Promotion’s value proposition focuses on a comprehensive approach that covers all phases of promotional activities at airports. Notable services include the selection and hiring of specialized personnel, management of brand ambassadors, event organization, brand activations, as well as production of promotional materials and strategic consulting on passenger experience.
Additionally, the company specializes in providing human resources solutions tailored to the airport environment, including recruitment programs, performance evaluations, onboarding, and continuous training. With operations in several European countries, the multicultural team at Young Promotion is made up of accredited airside professionals who speak multiple languages and focus on enhancing employee experience as a key driver of brand experience.
Young Promotion stands out for its commitment to transparency and excellence, adhering to ethical management practices and strict airport and labor regulations while fostering innovation and continuous improvement. Romero highlights: “Our strength lies in the people and the trust built over 30 years with brands, operators, and airports.”
With over 30 years of experience, Young Promotion has established itself as a key player in airport marketing, offering solutions that combine strategy, creativity, training, and operational execution. Its mission remains to create memorable experiences that connect brands, airports, and travelers.
via: MiMub in Spanish
