Gloves Fit Boxing has burst onto the fitness scene with an innovative concept that combines different disciplines in a 300-square-meter space. Founded in Pamplona six years ago, this franchise has stood out by offering a comprehensive experience that includes cross-training, fitboxing, high-intensity functional training, and mind-body sessions. Thanks to its proprietary technology, Gloves optimizes its space and provides personalized experiences, catering to the new demands of users.
The fitness sector is evolving towards more boutique and personalized models, and Gloves aligns with this trend. Managed in collaboration with Tormo Franquicias Consulting, the brand focuses on customer loyalty and scalability, making it an attractive option for entrepreneurs interested in investing in this area. According to the Tormo team, Gloves represents “the new paradigm of boutique fitness: experience, operational efficiency, and scalability.”
Under the leadership of Miguel González, the founder of the franchise, Gloves has structured its offering around four complementary pillars, allowing clients to design their ideal routine without having to travel to different centers. This approach not only encourages a higher frequency of attendance but also enriches the user experience, contributing to strong customer loyalty.
A key element in the operational design of Gloves is effective resource management. The relatively compact centers require a small amount of equipment for their operation. Additionally, the digital platform that handles bookings, routines, and communication with clients through a proprietary app adds significant value to the model.
González emphasizes the brand’s philosophy: “Our clients are not looking for trends, but for lasting routines that effectively combine cardio, strength, and mobility.” This approach highlights the importance of returning to the essentials in the fitness realm.
With a validated operational model, Gloves Fit Boxing is currently in a phase of nationwide expansion, prioritizing cities like Madrid, Barcelona, Valencia, Seville, Zaragoza, and Malaga. This growth responds to an increasing demand from users who value dynamic training and personalized attention. The initial investment to join this franchise starts at 70,000 euros, positioning it as an attractive option for those interested in venturing into the fitness sector.
via: MiMub in Spanish
