LATAM NETWORKS has been chosen by Tres Hileras Bakery for an ambitious redesign and modernization project. This artisan bakery, hailing from Córdoba and just three years since its opening, already boasts six establishments in the city. Now, aiming to expand nationally under a franchise model, it has decided to rejuvenate its image.
The redesign, led by LATAM NETWORKS, spans from refreshing the visual identity to the interior design of the stores. The goal is to offer a customer experience that maintains the artisanal essence of the brand while also meeting current market demands. According to the creative team, the new image aims to convey quality, tradition, and a sense of closeness at first glance.
The implemented design features warm tones and natural materials, creating a welcoming atmosphere that highlights the products and optimizes the shopping experience. The stores, designed for spaces between 50 and 150 square meters, will not require on-site dough making processes, simplifying operations and reducing costs for future franchisees.
Tres Hileras Bakery stands out for its commitment to Clean Label principles, ensuring products are completely free from artificial additives and preservatives. Its offerings include sourdough breads, pastries, cakes, and specialties such as gourmet coffee, along with a focus on breakfast and snack services.
This modernization and expansion strategy marks a significant leap for Tres Hileras Bakery, leveraging LATAM NETWORKS’ expertise not just to enhance its image but also to select franchisees and find strategic locations.
LATAM NETWORKS is recognized for its experience in developing franchises in both Spain and Latin America, offering comprehensive solutions ranging from food service to retail. Its strategic focus aligns with current consumer trends, a crucial factor in the success of this partnership with Tres Hileras Bakery.
