In an innovative fusion of technology and design, Ikea has introduced a revolutionary service that transforms any wall into a Scandinavian work of art, thanks to a digital hack that combines design software and audiovisual projection techniques. This project has captured the attention of design and technology enthusiasts alike, offering users the possibility to customize their spaces with images and patterns inspired by the Nordic aesthetic, known for its minimalism and functionality.
The hack is based on augmented reality and 3D projection applications, allowing customers to visualize different designs on their walls before making any physical changes. To access this experience, users only need to download the service’s app and select their favorite design from a gallery that includes classic patterns, natural textures, and soft colors, characteristic of the Scandinavian style. Then, the app uses the device’s camera to project the chosen image onto the wall, providing a preview of how it will look in reality.
In addition to image projection, Ikea’s proposal allows users to create unique patterns by combining different elements. Users can adjust the scale, colors, and arrangement of the elements, customizing their space in a creative and unique way. This hack, accessible to everyone, eliminates the need for expensive paint jobs or acquiring original artwork, democratizing access to aesthetic and contemporary designs.
Ikea has announced that, beyond temporary projections, adhesive vinyl options will also be offered that can be applied to the wall, allowing Scandinavian art to be kept in the home permanently. This initiative is part of a broader movement by the Swedish company to make interior design accessible and fun, fostering greater interaction between consumers and their environment.
The first users who have tried this experience have shared their excitement on social media, showing how their spaces have been transformed almost overnight. The virality of this trend could redefine how people bring life and personality to their homes, turning each wall into a personal canvas to express their creativity and individuality.
With the launch of this hack, Ikea reaffirms its commitment to innovation and accessible design, presenting a proposal that not only beautifies homes but also invites consumers to be an active part of the creative process. This new approach highlights the potential of technology to enrich our daily lives and transform the spaces we inhabit.
Source: MiMub in Spanish
