A new study has highlighted a concerning reality affecting minors in their transition to adolescence: the dangers that arise around their privacy when they turn 13. This age marks a turning point, as children are no longer protected by the Children’s Online Privacy Protection Act (COPPA), which opens the door for websites and apps to collect their data without the restrictions previously imposed by the law.
COPPA was originally implemented to protect the personal information of children under 13. However, once they reach this age, teenagers become easy targets for data brokers. These intermediaries exploit the vast amount of information available on social networks, purchase histories, and location services to create detailed profiles of these young users.
Privacy experts warn that the lack of protection for this age group can have serious consequences. From being targeted with personalized ads to being exposed to online manipulations, the misuse of teenagers’ personal information poses significant risks. Data that was once protected is now a valuable resource for companies looking to profit from the increasing use of digital platforms by young people.
This regulatory change has raised alarm among privacy advocates, who emphasize the urgent need to review and update existing laws. Current regulations must adapt to the dynamics of a rapidly evolving digital world in order to provide better protection for this vulnerable population. As teenagers continue to interact on online platforms, it is crucial to implement measures that ensure the security of their personal information and provide a safe environment for their development.
via: MiMub in Spanish