The aesthetics and manicure company Hello Nails has reached an important milestone in 2024 by reporting a record revenue of 40 million euros. This 34% increase compared to the previous year not only consolidates its position as a market leader, but also highlights the effectiveness of its business model, focused on sustainable growth and the quality of its services.
Over the past year, Hello Nails has expanded its presence with 20 proprietary stores and 160 franchises, and is projected to reach 190 establishments by the end of the year. This growth reflects consumers’ confidence in the brand and its ability to meet the growing demand. For 2025, the company plans to open 40 new stores, contributing to the creation of 1,200 jobs, with 170 of them at its headquarters.
Strategic partnerships have been crucial for Hello Nails’ advancement. Recently, it has established collaborations with Primark and El Corte Inglés, leaders in fashion and retail, facilitating the opening of beauty centers within these establishments. This strategy increases the brand’s visibility and makes its services more accessible to a wider audience.
With an eye on international growth, Hello Nails is preparing an ambitious expansion plan for 2025. It plans to open new stores in cities like Milan, Venice, and Lisbon, and in 2026, expand with master franchises in Italy, Belgium, Portugal, and Mexico. Looking towards the US market, the company will open three stores in Miami, consolidating its leadership in the global nail care industry.
In 2024, the company launched Hello Lashes, a line dedicated to eyelash and eyebrow care, with proprietary stores and franchises. Looking ahead to the next year, Hello Lashes will continue to explore new opportunities within the beauty market.
Looking to the future, Hello Nails projects a 30% growth in 2025, with estimated revenue of 50 million euros. This goal reflects its confidence in adapting to market dynamics while maintaining its EBITDA margin and focusing on profitability and efficiency to ensure sustained long-term growth.
Referrer: MiMub in Spanish
