Here’s the translation to American English:
—
Tenerife will become the key venue for the most influential professionals and companies in the hospitality industry with the celebration of the V National Key F&B Congress and the II National Awards for Best Hotel Maître. This important event will take place on May 26 and 27 at the Costa Adeje Tourism Development Center, bringing together approximately 150 experts from the hospitality sector. Organized by the Key F&B Club and co-organized with the Circle of Entrepreneurs and Professionals of South Tenerife (CEST), with the support of the Adeje Town Hall, the congress is expected to drive new dynamics in the industry.
The collaboration of well-known companies in the food and beverage sector, such as Coca-Cola Europacific, JDE, and Heineken, along with major national and international hotel chains, reaffirms the sector’s commitment to innovation and development. These entities comprise nearly 1,700 establishments and 20,000 retail points, demonstrating the significance of the congress for the industry.
The management of the Key Club, led by Juanjo Martínez, has been crucial in establishing this event as a benchmark in the food and beverage field, having previously taken place in cities like Madrid and Barcelona. The initiative also highlights the importance of locally sourced products by collaborating with farmers, ranchers, and fishermen, thereby strengthening local production and contributing to the sustainability of the culinary offering.
The congress underscores the critical role of the food and beverage department in hotel revenue, accounting for nearly 50% of income. Beyond its economic significance, this department acts as a driver of image and sustainability, aligning with the new habits and values of consumers.
During the two days of the event, high-level presentations and discussion panels will take place, along with an experiential culinary hub. This approach not only enhances the role of the maître and the dining service but also presents a unique opportunity to redefine the dining experience in the Spanish hospitality sector. Expectations for this congress are high, considering its potential to significantly impact the future of hospitality in the country.
—
Referrer: MiMub in Spanish
