Mercadona has once again surprised its customers with a new product that is causing a sensation in all its stores nationally. It is an air freshener in beads with an aroma that has been described as “smell of memories”, a fragrance that has conquered Spanish homes for its ability to evoke special and warm moments.
The aromatic beads have quickly become a bestseller, and many families have adopted the new product into their daily routine. Among the aspects most valued by users are its durability and the intensity with which the aroma spreads through the rooms, providing a cozy and fresh atmosphere.
Antonio González, product manager at Mercadona, has explained that behind this launch is a thorough process of research and development to achieve a fragrance that awakens positive emotions. “We wanted to offer more than just a simple air freshener; our intention was to create a product that contributes to the emotional well-being of our customers. The smell of memories is a proposal that invites nostalgia and serenity, bringing spaces to life in a more enjoyable way,” he commented.
The air freshener in beads has not only been well received in homes, but it has also become a popular option in offices and other workspaces. Thanks to its bead format, it is easy to use and does not require electricity or a flame, making it a safe and practical alternative to other types of air fresheners.
“It’s incredible how scent can transform a space. Since I started using these aromatic beads, my home feels much cozier,” says Marta, a satisfied shopper. Opinions like hers are multiplying on social media, where users are quick to share their experiences and recommend the new product.
The success of the air freshener in beads with a “smell of memories” has generated an increase in demand that has led some stores to sell out their stock in record time. However, Mercadona has assured that they are working to quickly restock their shelves and satisfy all their customers.
In a competitive market like cleaning and air freshening products, Mercadona has once again demonstrated its ability to innovate and emotionally connect with consumers. With this new launch, the supermarket chain reinforces its leadership by offering not only quality and price, but also a human and sentimental touch that sets it apart.
via: MiMub in Spanish
